Microsoft and Yahoo finally get things done

Microsoft and Yahoo reach agreement that could affect as much at 30% of internet search.

The news that Microsoft had reached agreement with Yahoo seemed like a side issue to me, as a search marketing company, the larger picture was... what engine would provide the search? It is becoming clear that Microsoft's rebranded Bing search engine will fuel Yahoo's search algorithms.

If this is the case, I believe it is good news for organic search. Google has set the standards of search using a combination of on page and off page criteria to match search engine users request, Bing has followed suite. This means most sites that were attractive to Google's search results, may also find themselves on a Yahoo and Bing SERP as well.

The race could get interesting...

James

Creative Services Company & JC Whelan Announce Strategic Partnership

IMMEDIATE RELEASE
For More Information:
Mick Rizzo, 248.544-1465
James Whelan, 888-529-7361

Creative Services Company & JC Whelan Announce Strategic Partnership


Brighton based JC Whelan, LLC, a Michigan web hosting company providing full service web design, secure e-commerce, and custom database development, and Creative Services Company (CSC), a Madison Heights marketing & promotions firm, specializing in business-to-business marketing video on the web have agreed to strategically partner to provide custom services for advanced web commerce.

“This is a benchmark partnership to continue our phenomenal growth,” says JC Whelan President James Whelan. “JC Whelan will continue to invest in ourselves by allowing us to strategically align our markets and products, while also enhancing our communications with customers, suppliers and vendors by staying on the cutting edge of technology. We feel the addition of CSC’s expertise to our client base and our expertise to CSC’s client base will help us accomplish both goals.”


“It’s an honor to work with a company and an executive of James’ caliber”, added CSC’s Mick Rizzo. “We see our partnership as the second & third legs of the ‘web marketing stool’. After the establishment of web presence, search optimization is critical—this can be maximized and enhanced by presenting corporate goods and services, as well as testimonials, as video web bytes.”

Whelan & Rizzo site the April 2009 Neilson Report, “Online Engagement Deepens as Social Media and Video Sites Reshape the Internet” stressing the “astronomical increase” of time spent on video sites.

Neilson site link:
Nielsen Media Research - Social media, search and video will bolster online advertising spend in 2009

For more information about JC Whelan, LLC : www.jcwhelan.com

For more information about CSC and sample marketing videos: www.creativeservicescompany.com